Full Job Description
Job Title: Digital Content Strategist
Location: Duluth, Georgia
Company: Tech Innovations Co.
At Tech Innovations Co., a leading player in the technology industry specializing in delivering cutting-edge solutions to a global audience, we are seeking an enthusiastic and experienced Digital Content Strategist to join our thriving team in Duluth, Georgia. With a mission to improve customer experiences and drive engagement, we focus on creating dynamic and impactful content that resonates with our diverse clientele. If you are passionate about digital content and possess the ability to craft effective strategies, we want you!
Job Overview
The Digital Content Strategist will be responsible for developing and executing comprehensive content strategies that align with our company’s goals. This role will involve researching trends, creating compelling content, enhancing our brand identity, and engaging with our audience to drive traffic and conversions.
Key Responsibilities
- Develop and implement effective digital content strategies that align with our marketing goals.
- Conduct thorough audience research to tailor content to customer needs and preferences.
- Create engaging and informative content across multiple platforms, including websites, social media, and email campaigns.
- Analyze content performance metrics to optimize strategy and improve results.
- Collaborate with cross-functional teams like marketing, design, and product development to ensure message consistency.
- Maintain and update the company’s content calendar.
- Stay updated with the latest industry trends and best practices to keep our content relevant and competitive.
- Manage and mentor content team members to foster a culture of creativity and innovation.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience as a Digital Content Strategist or similar role, preferably in a technology-focused environment.
- Strong portfolio showcasing successful content strategies and marketing campaigns.
- Expert understanding of SEO, social media platforms, and content management systems.
- Exceptional writing, editing, and communication skills.
- Ability to work independently as well as collaboratively in a fast-paced environment.
- Familiarity with analytics tools such as Google Analytics, SEMrush, or HubSpot.
Preferred Qualifications
- Advanced degree in Marketing, Digital Media, or a related field.
- Experience with video content creation and multimedia editing tools.
- Knowledge of HTML, CSS, and WordPress.
- Proficiency in using graphic design software such as Adobe Creative Suite.
Why Tech Innovations Co.?
At Tech Innovations Co., we believe that a diverse workforce drives innovation. As a Digital Content Strategist, you will have the opportunity to bring your unique perspectives and ideas to a collaborative team dedicated to pushing the boundaries of technology. We offer:
- A competitive salary and benefits package, including health, dental, and vision insurance.
- 401(k) retirement plan with company matching.
- Flexible work hours and a supportive remote work policy.
- Professional development opportunities and continuing education support.
- A dynamic and inclusive company culture where creativity is encouraged and recognized.
How to Apply
If you are ready to step into a challenging and rewarding role as a Digital Content Strategist, we encourage you to apply! Please submit your resume, a cover letter detailing your relevant experience, and a portfolio of your work. Your application will be reviewed by our hiring team, and qualified candidates will be contacted for an interview.
Join Us in Shaping the Future
At Tech Innovations Co., the goal is not just to follow the trends but to set them. Join us in making a significant impact through innovative digital content strategies that connect with audiences and build lasting relationships. We are excited to meet talented individuals who are eager to grow and thrive in our friendly and inclusive work environment.
Application Deadline: Applications will be accepted until [insert deadline here].